PROBLEM TO BE SOLVED: To provide a water-in-oil type emulsified cosmetic, with controlled physical properties, characteristic in touch feeling when applied, giving bodied-feeling during being spread over the skin, and imparting unconventional feeling in use to the skin.SOLUTION: The water-in-oil type emulsified cosmetic includes: (A) an oil agent liquid at 25°C (B) an oil agent solid at 25°C (C) hydrophobic powder of 8-30 &mum in average particle size (D) a surfactant 8 or less in HLB number and (E) water. In the cosmetic, the contents of the components (A), (B), (C) and (D) are 10-50 mass% 0.5-15 mass% 0.5-10 mass% and 0.2-10 mass%, respectively the mass ratio for the components (A) to (E) meets the following relationships (1), (2) and (3): (E):[(A)+(B)+(C)]=(10:90) to (70:30) (1) 0.25&le[(B)+(C)]/(A)&le0.7 (2) and (B)>(C) (3) the average emulsified particle size of the emulsified particles produced by emulsifying the aqueous phase component including the component (E) is 0.1-25 &mum the average particle size relationship between the average emulsified particle size, the average particle size of the component (B) and the average particle size of the component (C) is represented by the following: [the average particle size of the component (C)]>[the average particle size of the component (B)]> the average emulsified particle size. The viscosity of the cosmetic determined at 25°C and 5 rpm using a spindle T-shaped bar D is 500-3,000 dPa s.COPYRIGHT: (C)2011,JPO&INPIT【課題】油中水型乳化化粧料の物性をコントロールし、塗布時の感触に特徴があり、肌に載せ伸ばす過程でコク感を感じさせ、これまでにない使用感を付与できる油中水型乳化化粧料を提供する。【解決手段】次の成分(A)~(E):(A)25℃で液状の油剤(B)25℃で固体の油剤(C)平均粒子径が8~30μmの疎水性粉体(D)HLB8以下の界面活性剤(E)水を含有する油中水型乳化化粧料であって、成分(A)の含有量が10~50質量%、成分(B)の含有量が0.5~15質量%、成分(C)の含有量が0.5~10質量%、及び成分(D)の含有量が0.2~10質量%であり、成分(A)~(E)の質量比が下記関係式(1)~(3)を満たし、(E):((A)+(B)+(C))=10:90~70:30 (1)0.25≦((B)+(C))/(A)≦0.7 (2)(B)>(C) (3)成分(E)を含む水相成分が乳化された乳化粒子の平均乳化粒子径が0.1~25μmであり、前記平均乳化粒子径、成分(B)の平均粒子径、および成分(C)の平均粒子径の大小関係が、(成分(C)の平均粒子径)>(成分(B)の平均粒子径)>(前記平均乳化粒子径
