An apparatus for imparting an organoleptic quality to a recipient product using a sensate substance obtained from a donor product, the apparatus comprising a donor product storage chamber and a recipient product storage chamber, the apparatus being arranged to allow a fluid to circulate repeatedly between the donor product storage chamber and the recipient product storage chamber so that at least one sensate substance obtained from the donor product is conveyed from the donor product storage chamber into the recipient product storage chamber and into contact with the recipient product.