A bale wrapping apparatus includes a first wrapping material roll having a first wrapping material, and a first unrolling device. The first unrolling device in turn includes a loading device for loading the first unrolling device with the first wrapping material roll. The loading device is mounted pivotably about a pivot axis and is pivotable between a loading setting and an operating setting. The loading device has a pressure roller, wherein the pivot axis is arranged parallel to the rotational axis of the pressure roller. In the operating setting, the loading device, by means of the pressure roller, acts on the first wrapping material roll such that the first wrapping material roll can be subjected by the loading device, by means of the pressure roller, to a contact pressure force.