A plastic coated deer tail hair bait includes a casing that includes a soft plastic and a length of deer tail hair wherein the plastic casing retains the hair so that a portion of the hair extends from the casing. A method includes heating a soft plastic to over 300 degrees F. retaining a length of deer hair in a two-part mold so that a portion of the hair extends from the mold and transferring the plastic to the mold so as to form a casing that retains the hair.