Sex toys are widely used in both solitary and partnered sexual activities, yet the sociodemographic characteristics and sexual wellbeing of users remain under-researched. This study examined solo and partnered sex toy users' sociodemographic characteristics and levels of erotophobia and sexual satisfaction in a Canadian community sample (n = 1,959). Participants completed an online survey, including a sociodemographic questionnaire, an inventory of sex toy usage, and validated measures of erotophobia and sexual satisfaction. Comparative analyses (i.e., t-tests, chi-squared) examined the differences in characteristics between individuals who use sex toys and those who do not, while binomial logistic regressions tested the main factors associated with solitary and partnered sex toy usage. Women, younger adults, self-identified virgins, homosexual or bi/pansexual individuals, and those with a history of childhood sexual victimization were more likely to report sex toy use. Sex toy users reported higher sexual satisfaction and lower erotophobia in both solo and partnered contexts than those who had not used sex toys. These findings offer important insights into the characteristics of sex toy users and suggest that further research is needed to understand how individual and sociocultural factors contribute to the relationship between sex toy usage and sexual wellbeing.
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