A strawberry growing tray 100 is described, comprising an upper face 101 and at least one row 120 of cup-shaped recesses 110, as well as a ridge 130 extending along the row and extending upwards with respect to the upper face. The tray has preferably three or four of more of such rows, with always for each row a ridge 130 extending along that row, wherein all ridges 130 have the same orientation. Each row has a slanting side face 131 directed towards the associated row and an second side face 132 directed away from the associated row, the second side face 132 being almost perpendicular to upper face, and each ridge is located at a distance B from adjacent row.