An insertion apparatus includes an insertion section configured to be freely bendable, a rotational housing provided on an outer peripheral surface of the insertion section to be rotatable about a longitudinal axis, a motor that rotates the rotational housing, a drive control unit that supplies a drive current to the motor to control driving of the motor, a torque limit value storage unit that stores a torque limit value which is an upper limit of the drive current, a drive current detection unit that detects the drive current, and a torque limit value correction unit that corrects the torque limit value stored in the torque limit value storage unit in accordance with a bending shape detected by a bending shape detection unit that detects a bending shape of the insertion section.