A disposable absorbent article intended to be worn around the waist of a wearer includes a chassis having a front portion, a back portion, and a crotch portion there between, and optionally a waistband. A printed tag is arranged on the inner wearer facing side of the chassis in at least one of the front portion, back portion, and the waistband. The tag has at least one first area which is fixedly attached to the chassis and at least one second area which is unattached. The first fixedly attached area covers an area of at least 5% of the total area of the tag and the second unattached area has a length extending along a side edge of the tag of at least 5 mm and a width of at least 1 mm. The tag as described makes it easier to differentiate between the front and back of the article.
