#$%^&*AU2017213469A120180222.pdf#####ABSTRACT An improved fishing aid having an integrated aid which cooperates with a fishing rod wherein the integrated aid has a detector and a visual attractor which assists fishing while the fishing rod is in use the light source can be spaced from the visual attractor and a light guide directs the light from the light source to the visual attractor. In this particular example the power system 41 can be connected by wire 42 to power a light source 51 such as a Cree LED light source. This light can be funnelled by a light guide such as an optical fibre 52 to the visual attractor 31 at the tip end of the fishing rod. This visual attractor can then be an optical dispersing unit that disperses the light transferred by optical fibre to the tip of the rod.1/11 21 22 23 24 41 26 31 FIGURE 1 22 42 31 FIGURE 2