A decoy system having a body and a head. The body includes an underside having a keel and at least one string attachment member. A string is connected to the string attachment member and a weight. The keel includes a first recess and a second recess. In a storage position, the string is wrapped around the first recess in the keel and the weight clips onto the second recess thereby holding the string and weight in place when in a storage position. The keel and weight are generally low-profile in nature and have a generally flat bottom thereby allowing the decoy to sit upright when used on dry land. The decoy quickly converts to a deployed position where the weight is detached from the keel for use in water. In one arrangement, the graphics on the exterior surface of the body and/or head a applied using a hydro-dipping process.
