A brassiere incorporating a hot flash mitigation system for cooling the upper torso, chest and neck area of a wearer is disclosed. The brassiere incorporating a hot flash mitigation system provides for a brassiere and at least one electronic hot flash mitigation system cooperatively associated thereto. The electronic hot flash mitigation system provides at least one fluid source having a valve in fluid engagement with an outlet thereof, at least one duct disposed proximate to one of the at least two front panel sections and in fluid engagement with the outlet of the fluid source, and at least one nozzle disposed upon an end of the duct distal from the fluid source and in fluid communication with the at least one duct.
