Provided is a cosmetic product for hair bleaching or hair dyeing comprising a first agent comprising an alkali agent, a second agent comprising hydrogen peroxide, and a nonaerosol foamer container for discharging a mixed solution thereof in the form of foam, the mixed solution comprising the following components (A) to (C), (A) a anionic surfactant comprising sulfuric acid group, (B) a anionic surfactant comprising carboxy group, and (C) a polymer comprising a diallyl quaternary ammonium salt as a constitutional unit and having a charge density of 5.5 meq/g or more and 8.0 meq/g or less.
