A lane keeping control apparatus includes a selection unit configured to select an operational mode of lane keeping control from operational modes based on an approaching speed; and a control unit configured to execute the lane keeping control in the selected operational mode. The operational modes include a first operational mode in which a steering unit is operated, and in which a brake unit is not operated, and a second operational mode in which the steering unit is operated, and in which the brake unit is operated. If the approaching speed is less than a threshold value, the selection unit selects the first operational mode, and if the approaching speed is the threshold value or greater, the selection unit selects the second operational mode.
