The disclosed lure chamber (Gerry's Chamber) is a large hollow compartment constructed inside soft plastic fishing lures 1. The chamber consists of one large storage area 1 and two entrances, one larger at the front 2 and one smaller at the rear 4. Side holes are also added Items that'll help improve the lures performance are added to the chamber 1 baits, scents, weights, floats or rattles. These items are inserted through the mouth entrance 2 and stored in the chamber 1. The side holes 3 release extra scent, sound or light from the items used in the chamber 1. Method of production Take any lure mould and design a chamber within to make the lure as hollow as possible without damaging, weakening or affecting the lure in anyway, the inner mould will have a point at the mouth or head of the lure that will slot into the lure mould, this will hold it into position. There will also need to be a point at the rear, this is more than half the size of the front point and will not slot into any position but will rest on
