An apparatus for controlling emotion of a driver includes an emotion sensor unit configured to collect a biomedical signal from the driver, and generate biomedical information data based on the collected biomedical signal, a user memory unit configured to store driver information that includes biomedical signals for respective emotional states of the driver and a plurality of correspondence contents, and deliver the driver information and the correspondence content in response to a received request, and an emotion management unit configured to determine the emotional state of the driver from the driver information received from the user memory unit and the biomedical information data received from the emotion sensor unit, request a correspondence content corresponding to the determined emotional state of the driver from the user memory unit, and provide the driver with the content received from the user memory unit.
