A convenient route was successfully developed for the synthesis of novel styryl molecules from substituted quinoxaline in good yields. Photophysical properties of styryl molecules were studied using UV-Visible and fluorescence spectroscopy. The molecules displayed orange to violet hue and showed fluorescence emission in the region of 560-640 nm, and displayed a large Stokes shift (85-104 nm). Thermal analysis of the compounds was investigated using TGA and showed excellent stability upto 310°C.