A PRESS TRANSFER SEAL FOR BEAUTIFYING THE SURFACE OF A TOOTH WHICH IS PRODUCED BY LAMINATING A SUBSTRATE AND A PRESSURE-SENSITIVE ADHESIVE LAYER WITH A WAX LAYER PUT BETWEEN BOTH AND WHICH CAN BEAUTIFY THE SURFACE OF A TOOTH BY APPLYING THE SEAL TO THE SURFACE OF A TOOTH WITH THE PRESSURE-SENSITIVE ADHESIVE LAYER FACED TO THE SURFACE, PRESSING THE RESULTING SEAL AGAINST THE SURFACE AND THEN PEELING THE SUBSTRATE TO STICK AND TRANSFER THE WAX LAYER AND THE PRESSURE-SENSITIVE ADHESIVE LAYER TO THE SURFACE, WHEREIN THE PRESSURE-SENSITIVE ADHESIVE LAYER IS MADE FROM A PRESSURE-SENSITIVE ADHESIVE COMPOSITION COMPRISING BOTH A PRESSURE-SENSITIVE ADHESIVE COMPONENT SELECTED FROM AMONG ALKYL (METH)ACRYLATE COPOLYMERS, (ALKYL (METH ACRYLATE /DIACETONE ACRYLAMIDE) COPOLYMERS, METHYL METHACRYLATE/BUTYL METHACRYLATE/DIMETHYLAININOETHYL METHACRYLATE COPOLYMERS, AND METHYL METHACRYLATE/ETHYL ACRYLATE/CHLOROTRIMETHYLAMMORNIUMETHYL METHACRYLATE COPOLYMERS AND A PLASTICIZER AND THE SURFACE OF THE SUBSTRATE TO COME INTO CONTACT WITH THE WAX LAYER IS COATED WITH A SILICONE. THE SURFACE OF A TOOTH CAN BE BEAUTIFIED BY APPLYING THE SEAL TO THE SURFACE WITH THE PRESSURE-SENSITIVE ADHESIVE LAYER FACED TO THE SURFACE, PRESSING THE SEAL AGAINST THE SURFACE, AND THEN PEELING THE SUBSTRATE TO STICK AND TRANSFER THE WAX LAYER AND THE PRESSURE-SENSITIVE ADHESIVE LAYER TO THE SURFACE. THE INVENTION MAKES IT POSSIBLE TO IMPART A NATURAL AND FINE COLOR EXCELLENT IN DURABILITY TO THE SURFACE OF A TOOTH BY EASY AND SIMPLE OPERATION.