An attachment structure of a belt is provided to enable a user to perform a work for attaching the belt to a cooler box and detaching the belt from the cooler box easily and conveniently. An attachment structure of a belt includes an attached plate part(21) and an engagement member(30). The attached plate part is installed on the left side(2b) of a cooler box at a certain interval. The engagement member includes: a belt attaching part(31) a base plate part(32) downwardly extended from the belt attaching part, and arranged between the left side and the attached plate part a first engagement part arranged on the lower end of the base plate part, protruded from the base plate part to the opposite side of the left side, and engaged to the lower end of the attached plate part a second engagement part protruded from the base plate part to the opposite side of the left side, and engaged to the upper end of the attached plate part and a compress unit for compressing the first engagement part toward the attached plate part.本發明之課題為:提供一種使帶子之對於保冷箱的安裝及拆卸能夠容易地進行之帶安裝構造。本發明之解決手段為:一種帶安裝構造,係用以將帶子40安裝於保冷箱1之安裝構造,而具備有安裝板部21、及卡止構件30。安裝板部21,係從保冷箱1的左側面2b隔著預定的間隔而設置。卡止構件30,係具有:可安裝帶子40的帶安裝部31、及從帶安裝部31朝下方延伸且可配置於左側部2b與安裝板部21之間的基板部32、及配置在基板部32的下端且從基板部32朝向左壁面2b的相反側突出,並可卡止於安裝板部21的下端之第1卡止部34、及從基板部32朝向左壁面2b的相反側突出,並可卡止於安裝板部21的上端之第2卡止部35、以及在將基板部32配置於左壁面2b與安裝板部21之間的狀態下使第1卡止部34卡止於安裝板部21地將第1卡止部34朝安裝板部21側彈壓之彈壓機構。30‧‧‧卡止構件31‧‧‧帶安裝部31a‧‧‧孔32‧‧‧基板部34‧‧‧第1卡止部35‧‧‧第2卡止部36‧‧‧第1板彈簧部37‧‧‧第2板彈簧部