The instant invention provides a chambered fishing lure having a releasable hook. The chambered fishing lure of the instant invention includes a main body having a front end, a back end, a top side, a bottom side, and a hook. Within the interior of the main body is a reloadable leader lure assembly chamber constructed and arranged to hold a reloadable leader lure assembly. A portion of the hook, as well as all the leader line, is housed within the internal chamber as well as in the non-deployed state. Upon a fish strike and connection, the hook is released from the internal cavity, extending a desirable distance from the main body of the fishing lure and exposing the leader line to the external environment, defining the deployed state. The reloadable leader lure assembly is constructed and arranged to provide the user the ability to retract the leader line coupled to the hook back into the internal chamber of the device.
