A fastening member for a hook-and-loop fastener including a base material layer having a fastening portion and a printed layer directly fixed on the base material layer is provided. A method for manufacturing a fastening member for a hook-and-loop fastener including a printed layer and a base material layer having a fastening portion is also provided, including the steps of forming a printed layer on a liner, transferring the printed layer to a base material layer having a fastening portion, and removing the liner from the printed layer. A sanitary product including the fastening member for a hook-and-loop fastener is also provided.
