An object of the present invention is to precisely detect at least one of a position and a direction, inside a subject body, of a capsule endoscope using a human body communication and to precisely guide the capsule endoscope. A capsule guiding system according to the present invention includes: an electrode pad (7) a bed (3) which fixedly arranges the electrode pad (7) a magnetic field generating device (1) which moves a capsule endoscope (6) a position/direction calculator (12) and a control unit (13). The position/direction calculator (12) calculates at least one of a position and a direction of the capsule endoscope (6) based on a detection value of the electrode pad (7), adds at least one of a position and a direction of the bed (3) with respect to the magnetic field generating device (1) to at least one of the position and the direction of the capsule endoscope (6), and calculates at least one of an absolute position and an absolute direction of the capsule endoscope (6) with respect to the magnetic field generating device (1). The control unit (13) controls the magnetic field generating device (1) based on at least one of the absolute position and the absolute direction of the capsule endoscope (6).
