PROBLEM TO BE SOLVED: To provide a physical activity measuring device allowing a user to easily and instantaneously confirm an achievement degree.SOLUTION: A physical activity measuring device includes: a measuring means for measuring an acceleration value generated by moving the physical activity measuring device a calculation means for calculating an activity amount for each prescribed type in a measurement period on the basis of the acceleration value acquired by the measuring means, and calculating an achievement degree of the activity amount for a target value a light emitting means capable of emitting light corresponding to the achievement degree and notifying the achievement degree and a determination means for determining whether or not the physical activity measuring device is moved, by a prescribed method for starting the notification of the achievement degree. When the determination means determines that the physical activity measuring device is moved, by a prescribed method, the notification of the achievement degree by the light emitting means is started.COPYRIGHT: (C)2013,JPO&INPIT【課題】容易かつ瞬時に達成度を確認することができる身体活動測定装置を提供する。【解決手段】身体活動測定装置が動かされることによって生ずる加速度値を測定する測定手段と、測定手段が取得した加速度値に基づいて、測定期間における所定種別の活動量を演算し、目標値に対する活動量の達成度を演算する演算手段と、達成度に対応した光を発して達成度の通知が可能な発光手段と、達成度の通知を開始するための所定方法により、身体活動測定装置が動かされたか否かを判定する判定手段と、を備え、判定手段が所定方法により身体活動測定装置が動かされたと判定した時に、発光手段による前記達成度の通知を開始する。【選択図】図1