PURPOSE: A method for measuring the concentration of air and water pollutants is provided to simply measure pollutants in a field without separate analyzing equipment and to easily normalize images. CONSTITUTION: A method for measuring the concentration of air and water pollutants comprises next steps. A color change according to the concentration of pollutants contained in the air or water is tested with a chromophoric measurement kit(S120). Colors of the chromophoric measurement kit and reference colored paper is photographed by a photographing device so that images are obtained(S140). The colors of the chromophoric measurement kit and reference colored paper are digitalized by using an image analyzing program(S160). The concentration of the pollutants from figures of the chromophoric measurement kit is calculated by using a linear interpolation(S180). [Reference numerals] (AA) Start; (BB) Finish; (S120) Inspecting color change according to the concentration of pollutants with a chromophoric measurement kit