The present invention provides a disposable wearing article (1) having a position indicator mark (43) formed on a crotch member (40) and overlapped by front and rear waist members. Front and rear waist members (20, 30) overlap front and rear ends (40a, 40b), respectively, of a crotch member and are bonded thereto to define first and second overlapping regions (61, 62) and an intermediate region (63) extending between these first and second overlapping regions. A position indicator mark is formed in the first overlapping region (61), a graphic of fish is portrayed as a crotch graphic element (44a) in the second overlapping region and graphics of fish are portrayed in the intermediate region as crotch graphic elements (44b). In the first overlapping region, a front waist sheet (21) of the front waist member overlaps a front graphic film (22) on which a graphic of penguin is portrayed as a front graphic element (23) which, in turn, overlaps the position indicator mark.