A scent dispenser is provided to dispense liquid scent during a hunt for wild game. The inventive scent dispenser uses age old scientific and natural phenomena to enhance the speed of the wind. The provided dispenser uses a venturi wind channel to accomplish a wind speed increase. Supported at its center of gravity from above or below, allowing rotation, the funnel shaped wind channel is continuously aligned with the wind direction by a wind vane. Liquid scent is introduced in the constricted section of the venturi wind channel where the wind velocity is increased. This increased wind speed, and continuous alignment to wind direction, enhances the vaporization of liquid scents that attract wild game, and that mask the scent of a hunter from the wild games keen sense of smell.