An ultrasound apparatus includes a memory storing reference data of previous images for a selected anatomical region and a predetermined measurement count for the selected anatomical region. The ultrasound apparatus also includes processing circuitry configured to perform measurement acquisition on obtained ultrasound image data of a patient to generate at least one measurement result, display the generated at least one measurement result, calculate measurement metrics of the at least one measurement result, and display the calculated measurement metrics along with guidance for an operator of the ultrasound apparatus, the guidance being determined based on the calculated measurement metrics and the at least one measurement result.