Accurate measurement of pupillary distance, PD, is necessary to make prescription eye glasses as well as configuring VR headsets, and using other binocular optical devices. Today, many people are ordering eyeglasses on line and obtaining their PD is often problematic for a number of reasons as the prior art fails to provide consumer friendly PD measurement systems. A disclosed eyeglass frame system comprises reference marks of known locations upon the frames. A smart phone may be used to locate the consumer's pupils, while the consumer is wearing the frames. The consumer's pupils may be marked or tagged upon a digital image of the consumer wearing the frames. By use of angles in the sight lines of the camera lens and other variable values and the known relative distances of the frame markings, a consumer's pupillary distance can be quickly and accurately derived.
