[Problem] To provide a highly-preferred cosmetic that enjoys a colorless to light color before application to the skin and a deep color change after application to the skin, regardless of storage conditions and lots. An oily cosmetic containing a dye containing 0.03 to 5.00% of a linear or branched oil-soluble fatty acid having 16 to 18 carbon atoms, a method for producing the same, and a method for controlling the coloring thereof. [Selection figure] None【課題】保存状態やロットに依存せず、皮膚への塗布前には無色~淡色で皮膚への塗布後に色が濃く変化することを楽しむ嗜好性の高い化粧品の提供。【解決手段】炭素数16~18の直鎖または分岐の油溶性脂肪酸を0.03~5.00%配合した、染料を含む油性化粧料、その製造方法およびその着色コントロールの方法。【選択図】なし