Provided herein is a degassing valve for a dry consumer product (e.g., a dry oodstuff) that has a pleasant aroma. Such a valve includes a valve body,a one-way valve element positioned on the valve body, and, preferably, a filter associated with said valve body wherein the filter is configured to facilitate the passage of a gas. The gas may be selected from the group consisting of air, carbon dioxide, oxygen, nitrogen, and methane, or mixtures thereof. Additionally, the gas contains one or more aroma-conferring volatile molecule species responsible for the aroma characteristic of the product. The filter of the valve body may include activated charcoal, an activated charcoal mixture or a combination thereof. In some embodiments, the dry consumer product is a dry foodstuff such as flavored or seasoned breadcrumbs, spices, or other flavorful dry foods, the aroma(s) of which can provide an important marketing benefit.