An applicator for and method of guiding a first web to a base web in a nonlinear pattern as the base web is advanced in a machine direction are disclosed. The applicator can include a support structure, a cantilever arm, a guide roller, and a connecting link. The cantilever arm can be supported by the support structure and moveable through a range of motion relative to the support structure in a cross machine direction. The guide roller can guide the first web onto the base web and can be pivotally mounted on the cantilever arm for pivotal movement of the guide roller with respect to the cantilever arm. The connecting link can be operatively coupled to the guide roller. Pivotal movement of the guide roller can be dependent on movement of the connecting link. Positioning of the guide roller in the cross machine direction can be dependent on movement of the cantilever arm.
