An activity tracking device is defined to detect and record movement of a person to which the activity tracking device is affixed. A secondary electronic device is defined separate from the activity tracking device. The secondary electronic device is defined to receive data from the activity tracking device regarding the detected and recorded movement of the person. A website is defined to communicate with connected devices including the secondary electronic device. The website is defined to provide a user account for the person. The website is defined to convey information regarding the detected and recorded movement of the person through the user account.