A wrinkle care support device includes: a wrinkle change detector that detects a change made in a wrinkle after occurrence of the wrinkle, the wrinkle having occurred in skin by provision of predetermined stimulation a wrinkle care information determiner that determines, based on the detected change, user presentation information relating to wrinkle care and an information outputter that outputs the determined user presentation information. Note that the wrinkle care support device may further include: an image obtainer that obtains an image where the skin is photographed and a wrinkle detector that detects the wrinkle from the obtained image. The detection of the change may include a detection of a wrinkle disappearing time starting from when the predetermined stimulation is provided until the wrinkle is no longer detected.
