An apparatus for providing skin care information, the apparatus including: an electrode unit supplying a voltage to a users skin and detecting a current signal in the users skin a measurement control unit measuring the users skin moisture content and sweat gland activity by using the detected current signal a data calculation unit deriving skin moisture content information by using the skin moisture content and the sweat gland activity, and generating skin care information corresponding to the skin moisture content information and an information provider providing the user with the generated skin care information is provided.