A method of arranging sod rolls on a pallet including the steps of using a sod harvester to create a plurality of sod rolls and deposit them onto a platform rotating all but one of the sod rolls so that an end flap on each of the sod rolls is at the same position rotating the first sod roll for a duration that is longer than the duration by which the remaining sod rolls are rotated so that an end flap on the first sod roll is in a different position on the first sod roll than the end flaps on the remaining sod rolls using a sod carrier to pick up the plurality of sod rolls from the platform simultaneously and depositing the plurality of sod rolls simultaneously onto a pallet such that the end flap on the first sod roll faces outward and is viewable by consumers.
