A vaporizer and method of vaporizing a botanical material, such as tobacco, is described. Embodiments of the apparatus include a self-contained, fully enclosed, battery operated vaporizer having an air inlet and a mouthpiece. The vaporizer includes a window for viewing a botanical material contained therein and a heating element that is also visible through the window and through an air inlet. The vaporizer also includes a push-button switch that rapidly provides power to heat air, which is then drawn through the botanical material by inhaling. Embodiments of the method include utilizing a push-button switch for heating vaporizer air and viewing the glow of the heating element as a signal that the vaporizer is ready for use.