An apparatus and method for attracting game animals such as a turkey. An asymmetric canopy is provided with the image of a game animal such as a turkey. The canopy is coupled to a shaft and a plurality of extensible rib assemblies. A runner provided along the shaft and coupled to the extensible rib assemblies deploys and collapses the canopy as the runner is moved back and forth. The canopy is provided with a truncated flat bottom so as not to interfere with a hunters feet when the hunter is moving and to reduce snagging of the canopy on weeds and brush. The canopy may be deployed and collapsed to mimic the action of a strutting tom turkey.