Solutions The intended product which possesses ru flavor vis-a-vis the consumer marketing method in order to do. The intended product the test film which differs, display ones which are arranged in the buying position of the vending machine and the consumer who are arranged in the buying position of insertion and the consumer of the printed media which announce the printing announcement of the intended product, the direct-mail advertizing and the intended product of the intended product, the coupon ticket of the intended product, the intended product experimentally the channel in order marketing to do, announcement of the intended product which has gone into the package which includes another product, or, announcement of the intended product which is installed outside the package where another product has entered, with at least one among the channels which are saidUsing, it is offered to the consumer. One water soluble polymer has entered into the test film, at least. The test film comes in contact inside the mouth of the consumer, dissolves, conveys those which are similar to the flavor of the intended product to the consumer.< Selective figure > Figure 2【解決手段】 或る風味を有する目的の製品を消費者に対してマーケティングするための方法。目的の製品とは異なる供試フィルムが、目的の製品の印刷広告、目的の製品のダイレクトメール広告、目的の製品を広告する印刷媒体の挿入、消費者の購買地点に配置されている自販機、消費者の購買地点に配置されている陳列物、目的の製品のクーポン券、目的の製品を試験的にマーケティングするためのチャネル、別の製品を含むパッケージ内に入っている目的の製品の広告、又は、別の製品が入っているパッケージの外側に取り付けられている目的の製品の広告、というチャネルの内の少なくとも1つを使って、消費者に提供される。供試フィルムには、少なくとも1つの水溶性ポリマーが入っている。供試フィルムは、消費者の口内に付着し、溶けて、目的の製品の風味に似たものを消費者に伝える。【選択図】 図2