A new and distinct cultivar of hibiscus plant named ‘DUP-CHIP’, characterized by glossy, dark green leaves which are smaller than those of standard exotic hibiscus varieties, growth that is moderately upright but very compact, and large flowers characterized by a large dark red eye zone which extends approximately 50 percent of the petal length. The eye is sharply margined against a narrow zone of red wash, which is sharply margined against a light brown zone having subtle orange highlights and a savoyed, seersucker texture. The zone and the texture extend to the petal margin. The outer edge of the eye zone, as well as the red wash zone, is interrupted by radial venation, giving both zones an evenly-toothed appearance. Nevertheless, the eye is clearly defined with a definite margin. The petal margins are heavily curled, with the overlapping edge (viewed from the front of the flower) characterized by a crimp.