A crop netting, crop cover or ground cover material which is knitted woven, or non-woven, from a synthetic monofilament, multifilament yarn or tape or a combination comprises comprising at least one pigment such that the monofilament, multifilament yarn, or tape: across a UV wavelength range about 300 to about 380 nm: absorbs at least about 55% solar radiation on average, and transmits less than about 30% solar radiation on average, and reflects at least about 20% solar radiation on average； across a visible wavelength range about 420 to about 700 nm: transmits at least about 10% solar radiation on average, and reflects at least about 10% of solar radiation on average； across an infrared wavelength range about 700 to about 1000 nm: transmits between about 15% and about 80% of solar radiation on average； and across an infrared wavelength range of 1500 to 1600 nm: transmits at least about 15% to about 90% solar radiation on average.
