The invention relates to a fishing lure comprising: a rigid head (12) having a rear surface (16)； a body (18), the front end (20) of which is configured to come into contact with the aforementioned rear face (16), so as to form a lure (10) having the shape of a fishing bait； and a hook (30) comprising a grommet (34) and a tip (36). The lure also includes a fastener shank (32) comprising a first end solidly connected to the head (12) and a second free end, allowing the grommet (34) of the hook (30) to be threaded onto the fastener shank (32). In addition, between the first end and the second end of the fastener shank (32), said shank comprises a securing part (42) around which the grommet (34) of the hook (30) is maintained and a retaining part (44) configured to exert a compression force from the body (18). Moreover, the body (18) comprises slots (28) designed to receive the hook (30) and the fastener shank (32).
