A cosmetic method having: a step in which a water-based pack material (1) containing water, a magnetic powder (11), a thickener, and a charged ion-introducing component (13) is coated on the skin (2)； a step in which a magnetic force is caused to act on the magnetic powder (11) in the water-based pack material (1) coated on the skin (2) and the magnetic powder (11) is adsorbed and removed from the skin surface (21) while leaving an aqueous solution (12) of the ion-introducing component on the skin surface (21)； and a step in which an ion-introduction current is supplied to the skin (2) having the aqueous solution (12) distributed thereupon and the ion-introducing component (13) is caused to penetrate inside the skin.美容方法，是具有：將含有水、磁性體粉末(11)、增黏劑、以及帶有電荷的離子導入成分(13)的水系護膚劑(1)塗佈在肌膚(2)的步驟；讓磁力作用在塗佈於肌膚(2)的水系護膚劑(1)中的磁性體粉末(11)，在肌膚表面(21)上邊殘留上述離子導入成分的水溶液(12)邊從肌膚表面(21)吸附去除磁性體粉末(11)的步驟；以及使離子導入電流流到塗了水溶液(12)的肌膚(2)而讓離子導入成分(13)滲透到肌膚內部的步驟。
