The invention relates to a conveying device for a linear transport system and to a linear transport system, wherein the conveying device (20) comprises at least one roller unit (85, 90) and a carrier unit (100), wherein the carrier unit (100) has a U-shaped design and an outer side (180) on the outside and an inner side (171) on the inside, wherein the inner side (171) delimits a receiving space (165) for receiving a running rail (35) of the linear transport system (10), wherein the roller unit (85, 90) is arranged in the receiving space (165) at a distance from the inner side (171), wherein the inner side (171) and/or the outer side (180) is/are substantially free of undercuts and/or corners and/or shocks, and/or wherein the inner side (171) and/or the outer side (180) have/has a substantially smooth design.