The invention provides a fishing rod caddy to display, transport and support fishing rods. The caddy comprises an array of receivers carried by a frame, and each sized and shaped to receive a fishing rod. At least one leg is carried by the frame and is pivotal with respect to the frame between a retracted orientation adjacent the frame and a deployed orientation extending from the frame configured to orient the frame at an incline with respect to horizontal. An automatic deployment mechanism is carried by the frame and is operatively coupled to the at least one leg to automatically deploy the at least one leg to the deployed orientation.
