A disposable bird feeder preferably containing suet cake or other edible substance, is housed in a protective container carrying a removable, adhesive backed manufacturer's label. Concealed behind the label and in front of the container's one wall is a flat collapsed, multi-part suspension linkage. The arrangement is such that the linkage, when unfolded and extended, can be utilized to hang the container from a tree or other support. At one end of the linkage is a split suspension loop. In the event of loss or breakage of the container or its contents, a new unit can be installed, with a minimum of time, mess, and expense. Metal cages and the like are neither required, nor utilized in most installations.