An electric fishing reel remotely operated by a mobile terminal in widespread use, such as a smartphone, may include a reel body, and a radio communication module complying with at least one of the Wi-Fi Standard or the Bluetooth specification in the reel body. The electric fishing reel may communicate with a mobile terminal having a radio communication module corresponding to the radio communication module of the electric fishing reel, and perform remote operation in response to an instruction signal transmitted from the mobile terminal during communication. A device identification code may be uniquely allocated to the reel body. A communication protocol connection may be established by causing the mobile terminal to read the device identification code before a remote operation. In embodiments, the mobile terminal may communicate with a plurality of remotely operated electric fishing reels.