Systems and methods are disclosed herein for providing a fishing rod and reel assembly with an easily adjustable rod balance adjustment. The system includes a fishing rod having a handle section. Positioned adjacent to the handle section is a reel seat body section along which a reel seat frame may securely hold a reel at substantially any position along the reel seat body section to achieve the desired rod balance. Also, the system and method include being able to securely mount and hold a reel to the rod at any position along the reel seat body to achieve any desired balance point location. Thus, a fisher may change reels, spools, line weights, bait, lures or the like and quickly rebalance the rod and reel assembly for an optimal fishing experience.
