A tow hook assembly 10 comprising: a mounting member 12 configured to be mounted on a vehicle, in which the mounting member 12 is operable to be rotatable about a first axis relative to the vehicle; and a transverse member extending outwardly from the mounting member, in which the transverse member 14 comprises a first end located adjacent the mounting member and a second opposed free end 18 providing an attachment member configured for attachment to a load, in which the mounting member and transverse member are configured to enable the second opposed free end to be moveable in three different planes.