An anti-bacterial package component comprising a packaging substrate having an anti-bacterial agent fixed thereto and a chemoattractant (bacteria attractant) incorporated with the substrate and adapted for diffusion into a food or toiletry product medium the attractant selected from the group consisting of monosaccharides, disaccharides, polysaccharides, vitamins, minerals and essential amino acids wherein the attractant is adapted for biological transport of pathogenic or spoilage bacteria from a product medium in contact with the substrate across an attractant concentration gradient to contact with the fixed anti-bacterial agent whereby the bacteria is killed, immobilized, made steril, or otherwise rendered harmless.