A medical balloon is made radiographic, such as by incorporating a radiopaque foil 36 or film layer 35. The radiopaque foil or film layer may be placed between an inner layer 32 and an outer layer 30 of a non-compliant balloon wall. The foil or film may provide the balloon with a radiographic quality from a first end to a second end in the absence of an inflation fluid. The balloon may be provided with the foil or film in a manner that provides a first section, such as the barrel 16, with a first radiographic quality, and a second section, such as the cone 18, 20, with a second radiographic quality. The film may also be applied as a decal or appliqué to the external surface of a balloon-shaped body.