An ultrasound diagnostic apparatus comprising an ultrasound probe for transmitting/receiving an ultrasound wave with respect to a subject to be diagnosed; an ultrasound wave transmit section for transmitting an ultrasound wave for driving the ultrasound probe; an image generating section for generating an elastic image from elasticity information based on a reflected echo signal received from the ultrasound probe; a display section for displaying the generated elastic image; a pressing decision section for deciding whether or not a pressing operation is proper based on a distribution of the elasticity information; and a decision output section for outputting a decision result by the pressing decision section to the display section.